Beinghunted

Falckensteinstrasse in Berlin is where Nike found the location for Joga Bonito, their hommage to Brazil and Brazilian football.

The space covers the full 3rd floor of a former industrial building and is the home to Os Gemeos' decorated houses, Enrico Salvadori's photo-documentary, the movie "Ginga" by O2 Filmes, various Nike Football products and the newly released Joga Bonito Bookzine.

Over the past three weeks we have been visiting Flackensteinstrasse to document the stages of the renovation and set-up process. We saw the boxes containing Os Gemeos' houses arrive from New York, London, Paris, Milan, Tokyo, etc. where they had been built and displayed during previous "Ginga/Brazil" events. We witnessed how all houses were assembled to form a little Brazilian town, and we documented Os Gemeos' work on the facade.

On December 1st Nike celebrated the opening of this incredible location with the screening of "Ginga" the movie, the launch of the Joga Bonito Bookzine and Court Force shoe, and a club night with Joga Bonito contributor Gilles Peterson.

Slideshows
(click on "Location" at the top to get back to this page):

Facade by Os Gemeos
Setting up 'Brazil'
The finished Town


Visits to the space are by appointment only. eMail us to RSVP.